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Hot"A Way Out" for Vietnamese Products Through E-commerce Livestreams
According to journalist Vũ Kim Hạnh, the formula to attract a large livestream audience and secure sales lies in delivering concise, fast-paced information combined with entertainment elements and a focus on user benefits.
May 7, 2025
Articles
Measuring Trade Promotion Effectiveness in the Digital Era: Which Metrics Truly Matter?Global commerce is rapidly shifting to the digital environment. According to Statista, global retail e-commerce revenue is projected to exceed USD 7.4 trillion by 2025. However, the scale of online B2B transactions is significantly larger. Estimates from Statista and Grand View Research indicate that the global B2B eCommerce market has surpassed USD 20 trillion and has maintained double-digit growth rates in recent years.
Vietcoco strengthens its presence in over 65 countries, accelerating digital trade promotion with ArobidIn the context of increasingly strict global standards and transparency requirements, Vietcoco – a brand of Luong Quoi Coconut Processing Co., Ltd. – continues to reinforce its market position through the combination of advanced production technology and digital trade promotion via its virtual booth on the Arobid TradeXpo platform.
Technology and AI Applications: The Key to Enhancing Competitiveness for Vietnamese SMEsIn the ever-evolving global economic landscape, Vietnamese enterprises - especially small and medium-sized enterprises (SMEs) - are becoming increasingly aware of the vital role technology plays in improving their competitiveness.
May 7, 2025
THACO inaugurates 50,000-ton berth at Chu Lai International Port along with a series of factoriesOn February 3, Truong Hai Group Joint Stock Company (THACO) held a New Year opening ceremony for the Year of the Snake 2025, inaugurated the 50,000-ton berth, a series of factories, and exported the first shipments of the year.
May 7, 2025
