Technology and AI Applications: The Key to Enhancing Competitiveness for Vietnamese SMEs
May 7, 2025
In the ever-evolving global economic landscape, Vietnamese enterprises - especially small and medium-sized enterprises (SMEs) - are becoming increasingly aware of the vital role technology plays in improving their competitiveness. Leveraging advanced technologies such as artificial intelligence (AI) and digital process transformation not only helps optimize operations but also unlocks new development opportunities.

AI Helps SMEs Streamline Business Operations
Why Is Technology Essential for SMEs?
SMEs often face various challenges, including limited resources, small market reach, and low competitiveness. However, technology can become a powerful “ally” in overcoming these barriers. Here’s why it's crucial:
- Operational Optimization: Digitizing processes enables businesses to automate repetitive tasks, reduce errors, and save time. Systems like Management Information Systems (MIS), Customer Relationship Management (CRM), and Supply Chain Management (SCM) can all be applied to boost efficiency.
- Enhanced Business Effectiveness: AI and big data analytics help businesses gather and analyze customer data to make more accurate and effective business decisions.
- Improved Customer Experience: Chatbots and automated customer support applications can enhance service quality, reduce response time, and increase customer satisfaction.
- Market Expansion: E-commerce and digital platforms enable businesses to access global markets easily and cost-effectively.
Success Stories: Vietnamese SMEs Embrace Digital Transformation
Many Vietnamese SMEs are leading the way in applying technology to strengthen their competitive edge. Some have implemented CRM systems to improve service and retain customers more effectively. Others use data analytics to optimize production processes and reduce costs.
Notably, AI is being widely applied across various sectors. For instance, retail businesses use AI to forecast demand and manage inventory, helping to reduce waste and maximize profits. In manufacturing, AI automates workflows, improves product quality, and minimizes disruptions.
Arobid’s Role in Supporting Digital Transformation for SMEs
Arobid is proud to be a trusted partner for SMEs on their digital transformation journey. Through advanced technological solutions, Arobid helps businesses streamline operations, enhance customer service, and improve competitiveness. Arobid’s data analytics tools, CRM systems, and automated support tools are all designed to meet the specific needs of SMEs.
More than just a connector between businesses, Arobid serves as a reliable companion, helping companies navigate challenges in a volatile economy. Utilizing Arobid’s solutions not only reduces operating costs but also strengthens competitiveness in the global market.
Moreover, Arobid offers training and consulting services to equip businesses with the knowledge and skills needed for effective technology adoption. These training programs are tailored to the unique needs of each enterprise- ranging from CRM system implementation to integrating AI into production processes.
The Benefits of Applying Technology in SMEs
Integrating technology not only enhances work performance but also opens up new growth opportunities for SMEs. Here are some specific benefits:
- Cost Savings: Automating processes reduces labor and time, cutting down operational costs.
- Higher Product/Service Quality: Technology allows better quality control and minimizes errors during production or service delivery.
- Increased Competitiveness: Technology-adopting businesses gain a significant edge over those that lag behind.
- Market Expansion: Digital tools help businesses access international markets and grow their customer base.
In today’s unpredictable economic environment, applying technology - including AI and process digitalization - is a crucial factor in boosting Vietnamese SMEs’ competitiveness and adaptability. With support from partners like Arobid, SMEs can leverage technology to achieve sustainable growth and reach new heights.
Digital transformation is no longer a temporary trend - it’s an integral part of long-term development strategies. With continuous advancements in technology, the opportunities for Vietnamese SMEs are vast. Let’s join Arobid in seizing and realizing these opportunities on the path to success.
Business
May 7, 2025